Readers Are Leaders and Kids Need to Read!
Time To Diversify and Empower Everyone
Important Fraud Alert
Attention Customers: We are an established company committed to providing the highest quality service. Please note that fraudulent activity is on the rise, and we are not affiliated with any other company. Nor do we support anyone misrepresenting our name when contacting schools or businesses. If you suspect fraudulent activity, call Deborah Day, CEO & Founder
1-844-543-7732
Or contact the FBI Fraud Department at (202) 324-3000.
Thank you for your continued business and trust.

Parents and Educators
Ashay by the Bay is an Independent Minority Business specializing in African American and Multi-Cultural Children’s Books. We are certified by the State of California and the main core of our business is with public and private schools. However, serving families and communities is a priority and we want your business too. Add us to your favorite list and let us help you build your home and classroom libraries with culturally relevant books.
Product Selection
Being in business over 25 years, has given us great relationships with all publishers and distributers. This is one of the many added benefits that we offer our customers.
We are really excited about the coming school year and we’re looking forward to adding many more popular titles. Currently, we have over 1300 Books Online in stock and 3000 in our database most of which meet Core Curriculum Standards. We only sell the best and we will try to locate most any title you need if it’s still in print and available. However, for now we do not sell any digital or textbooks.
Online Book Fairs
Our new and improved Online Book Fairs are designed to help schools raise funds while promoting literacy. Hosting an online fair is simple and stress-free—we handle all the setup and management, while you and your team spread the word in your community. Registration is just $35, and your school can earn up to 15% on every purchase. Your supporters can be located anywhere in the country, and they have the option to buy books and or donate them to your school. We’ve already seen many schools achieve great success with this program. Now is the time to schedule your event.
Online Orders: Build Your Own School Collection and Checkout
Previously, we offered 9 reading lists and 9 grade-level collections for elementary schools. Now, with our School Collection Builder, you can create your own customized collection. Choose from 49 categories, add books to your cart, and enjoy automatic discounts:
- Orders of $450 or more receive a 10% discount
- Orders of $1,500 or more receive a 15% discount
Simply set up an account, enter your school information, and provide a purchase order if needed. Orders ship within approximately 10 business days. To get started click here.
Offline Orders: Send Us Your Purchase Order And Be Invoiced
If you are doing an offline purchase order, just let us know what you need. Generally, a school creates their own book list and emails it to us to fulfill. We then check product availability and create a quote. Once we receive the Purchase Order we begin ordering your books. Shipping time to delivery is about 2 weeks. However, if you are doing a special project and need help with your book selection, we can assist. We can search for the right titles that fit the demographics of your student’s and we can help maximize your budget and search for new discounted books from our distributors. We also can do custom grade level collections and large bulk orders, that require labeling and special handling.
New Accounts and Purchase Orders
If we are not a vendor for your school, generally all you need to do is contact your Purchasing Department and request a W-9 form and or an application be sent to us. When preparing a Purchase Order, please provide us with the following information: Quantity, Title, ISBN Number and the format (Trade, Paperback or Hardcover) And any other important information like, are you ordering in (sets) or multiple quantities. Don’t forget to include your name, phone number and school ship to location. P.O.# and the item number and quantity of the products selected. Please include any special ordering and shipping instructions. (Keep in mind that we do not do any library cataloging services).
Terms and Payments
Our Credit Term is 30 Days
Please Remit All Payments to this address only:
- Ashay By The Bay
- 157 Albatrosse Way
- Vallejo, California. 94589
- Another Option Is Bill.com (Where we are listed to receive Payments. https://bill.com)
Shipping and Handling
We can ship USPS Priority and Ground, UPS Ground and Curbside Pickup
4 Ways to Contact US
- Call Direct 1-844-543-7732
- Deborah Day (Cell) 510-520-2742
- Email to: AshayByTheBayCEO@gmail.com
- Order online. We accept Apple Pay, Google Pay, PayPal, Visa, MC AMEX
We are a Vendor with the Following School Districts
Bay Area
- Acalanes Union H.S. District
- Benicia Unified School District
- Berkeley Unified School District
- Hayward Unified School District
- Millbrae School District
- Oakland Unified School District
- Oak Grove Unified School District
- San Francisco 49’ers
- San Francisco Unified School District
- San Lorenzo Unified School District
- Santa Clara County Office of Education
- Solano County
- Vallejo Unified School District
- West Contra Costa Unified School District
- First 5 California
- Head Start East Bay
- YMCA
- Contra Costa College
Sacramento & Southern California
- Elk Grove Unified School District
- Connecting Waters
- Los Angeles Unified School District
- Fresno Unified School District
- Rialto Unified School District
- Moreno Valley Unified School District
Other School Districts In The United States
- Aspire Public Schools – Nationwide
- Bessemer City School District – Alabama
- Little Rock School District – Arkansas
- Freedom Schools – Nationwide
- Community Unit District 308 – Illinois
- South Bend Community Schools – Indiana
- Bonner Springs Unified School District 204 – Kansas
- Owensboro Public Schools – Kentucky
- Caddo Parrish Schools – Louisiana
- Washoe County Public Schools – Nevada
- Harlem Children’s Zone / Promise Academy – New York
- New York City Schools – New York
- MSAD #75 – Maine
- Beaverton School District – Oregon
- Hermiston School District – Oregon
- Northwest Regional Elementary School District – Oregon
- Riichland One School District – South Carolina
- Virginia Beach Schools – Virginia
- Federal Way Public Schools – Washington
Invoice Payments
Please Remit All Payments to this address only:
- Ashay By The Bay
- 157 Albatrosse Way
- Vallejo, California. 94589
- Another Option Is Bill.com
- Where we are listed to receive Payments. Https://bill.com
